Branding & Marketing Archives • Armatage Candle Company

How To Name Your Candles

Your candle name is an extension of your brand. Here are guidelines for landing the perfect name.

Learn a 7-step creative process you can use to collect, refine, and select a perfect candle company name you and your customers will love.

Candle label design plays the largest role in building perceived value for your work. Learn the basics of graphic design in this guide.

Etsy SEO is a complicated subject. Read through these 7 tips to help boost your rating and design incredible customer experiences!

The digital toolbox of a candle maker is vital to building a successful empire of home fragrance goods! Learn our recommended tools.

Distinguish your work using these easy to follow tips for product photography to improve your sales, brand awareness, and professionalism!

Learn 5 strategies for gaining the attention and trust of your ideal customer in a saturated candle making niche, even if you’re small!

Don’t start a candle business if you aren’t ready to get your hands dirty and work hard. Understand five crucial parts before joining the industry.

The ultimate guide for figuring out how to price your candles to fuel the health, brand, and growth of your candle business.

How to write a useful business plan for your candle making venture that will enable you to start, manage, and grow over time.